Thety do not have to add the option at all, just use a different tv.. plain and simple. they do not have to make their game playable on all tv's ever. they do not have to do what other games do just to make you happy. and plasma is not the best you can buy there are many lcd tv's that have far better picture than plasma tv's...and for lag it is called putting the tv on game mode which most if not all modernd lcd's have...which disables all the post processing that causes the lag.