You currently have 50% or more of your PvE environment which is completely underutilized. Namely the areas involved with your story missions. With no legitimate rewards, loot caches, or resource nodes you left players with no motivation to explore or revisit these areas out side of 1 heroic mission per day. An example of a way to improve these areas would be to add some random chests / nodes into the mission areas AND add completion rewards (based on difficulty) for your first completion of each mission each week. You also have far too many areas with nothing in them. You really need to populate them with critters or set them up with NPC mission providers instead of these ridiculous flashy beacons. Also, these "public events" need a boost, they should be happening more often with a greater sense of importance. It wouldn't hurt to have a few happen at the same time in the same areas to increase the chaos and create a feeling of an invasion. Thank you for taking the time to read my feedback