Bungie has been pushing their relationship with Sony hardcore. At the PS4 announcement, there was a Destiny video and even at Sony's E3 there was more information and a full length gameplay reveal. They've even said that the PlayStation platforms are going to receive exclusive content.
Don't get me wrong, I think it's great that now more people will be able to enjoy Bungie's creations, but the Xbox fanbase are the people who have supported and loved Bungie's games for over a decade, the one that's bought all of their games and merchandise. I don't understand why they being so cold to Xbox and it's fanbase?
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Bungie's just getting soft with the PlayStation crowd because they're making an impression. It makes sense from a sales point of view. I'm not saying they only want the PlayStation crowd for their money, because Bungie really does care, but they're just pushing the relationship "hardcore" to make an impression.