http://kotaku.com/ea-getting-rid-of-online-passes-507021364?utm_campaign=Socialflow_Kotaku_Facebook&utm_source=Kotaku_Facebook&utm_medium=Socialflow
[quote]One of the first publishers to dabble in the idea of an "online pass" - whereby gamers were charted a fee for accessing certain online content if they purchased a title pre-owned - has decided to do away with the program.
EA senior director of corporate communications John Reseburg has told VentureBeat. “Yes, we’re discontinuing Online Pass. None of our new EA titles will include that feature.”
Interestingly, Reseburg claims the decision is based on consumer feedback. “Initially launched as an effort to package a full menu of online content and services, many players didn’t respond to the format. We’ve listened to the feedback and decided to do away with it moving forward.”[/quote]
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Hallejujah.