As title asks, what's the point?
Each week we see the same items but the "featured" icon moves around. Nothing changes, the items don't move, and they cost the same regardless of whether they are "featured".
At first I thought we may see a small discount on the weekly "featured" items, but that never happened.
[u]I don't see the point in adding weekly flair to old stock and keeping the costs at the same level as non-featured items.[/u]
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Featured is just an item they want to draw attention to.