Feminists don't like it when I use this term. It's been claimed a few times that I'm just a "men's rights activist" trying to sound morally superior. They tell me that I'm a feminist if I support equal rights for men and women, and that I'm one of those "I don't see color" kinds of people.
What's wrong with being an egalitarian? It encompasses more than just gender, it literally means that I believe all people who be treated equally no matter your gender, sexuality, race, economic status, etc. I feel like the term is significantly better than feminism.
So the discussion here is basically this:
Egalitarianism vs Feminism
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I think the issue is that it has a dumb name.