The reason i said he probably chose the prices was because he is the creator of this DLC. He knows how much values there is in it. He could've met up with his marketers and negotiated different prices for different packs. I could be wildly misinterpreting this, but its what im observing. I might not know much of how corporations/companies work. I just turned 18 6 days ago. Sorry if i got angry too soon. Lol.

It's all good man. As someone who's been in the corporate sector for quite awhile now let me tell you, the level of scrutiny your under is maddening. What you say, do, how you look is constantly under scrutiny from above and below. I do t have to deal with press in my career, but I know it's even worse on that level. Luke made some stupid comments out of annoyance with the interviewer, when he should've just excused himself. You may have a point on the negotiating of price but I doubt it. Normally there's different teams of people and they have little influence on each other's divisions. There is someone who could've sidestepped this debacle, but it's most likely an activision employee.

There we're some really dumb ones in there. Especially the the comment about firing up a video and showing the emotes. He was pretty much harassing the guy. Like come on now.

The interviewer knew he was asking a volatile line of questioning. When press events and interviews like this are set up, normally there's topics left on or off the table before hand. If you read the interview again you can see he displays he's not comfortable or even allowed to talk about the marketing strategy/policy. And his comments are clearly meant towards only the guy interviewing him. The interviewer is sooooooo hung up on emotes, and Luke is saying "look, if emotes are so important to you then buy it. If they aren't then don't." Which he already said once in a more polite way then his direct quote. Would I buy an emote/class item pack for let's say 20 bucks? Sure. And maybe I'd even get the collectors edition. But if I decide not to (which I'm leaning towards right now) I won't be jaded about my purchase because I'm missing out on dance moves and fancy clothes in a -blam!-ing shooter. Lol.

Completely understand that. That's why i preordered the $40 DLC. If, and thats a big IF, (cause i doubt its gonna happen)they sell Emotes as microtransactions, count me in. But im not gonna rebuy stuff i own just cause ofn some dance moves.